Long-time riders will not be surprised that this blog has a dim view of Measure S, the NIMBY land use initiative on the March 7th ballot. Measure S would put a minimum two-year moratorium on any new housing that requires a zone change or general plan amendment – in the case of the latter, even for projects that are 100% affordable. The reasons Measure S is bad have been well explained, so I won’t revisit them here.
However, the level of deception being used by the Yes On S campaign is atrocious. That mendacity deserves to be remembered on its own. And anybody who still finds themselves unsure how to vote on S should ask: why do the proponents of S feel the need to lie so profusely?
Set aside the fact that the vast majority of funding for Measure S – well over $4 million – comes from an AIDS non-profit organization. There is a clear pattern in the Yes on S campaign of lying about the intent of the initiative and lying about support for it.
It started innocuously enough, with the Yes on S campaign crowing about an endorsement from Leonardo DiCaprio. Eventually it was revealed that DiCaprio never endorsed S and the campaign walked back its claim, blaming it on a communications snafu.
However, about a week ago, many residents of Los Angeles found this flyer in their mail. It doesn’t come right out and say the mayor endorses S, but it sure implies that. Garcetti is strongly opposed to S. Oh, and the quote was not actually something Garcetti said. It was something they wrote, in a letter to him. NBD though, right?
Apparently uncertain of their ability to pass Measure S on NIMBY power alone, the backers have also stooped to trying to capitalize on well-placed concerns about housing in low-income neighborhoods, where many people are rightfully worried about eviction and displacement.
This is, to put it mildly, not true. Measure S will not encourage new construction of affordable housing, because Measure S does not contain any mechanism to do so. Measure S will not protect rent-stabilized housing, because Measure S says literally nothing about rent-stabilized housing. In fact, Measure S will probably destroy rent-stabilized housing, because Measure S is perfectly happy to allow rent-stabilized housing to be destroyed by projects that comply with the zoning.
Now we are entering rarefied space. Measure S does nothing at all about evictions. You know how many times eviction is mentioned in the text of Measure S? Zero.
Hard to top the chutzpah of the eviction flyer, but they managed to do it. Measure S doesn’t do anything for rent-stabilized housing or affordable housing, let alone housing the homeless. The sheer audacity of claiming that a moratorium on zoning changes and general plan amendments would somehow lead to helping get 1,200 veterans off the streets… I think I’m gonna be sick.
The campaign materials produced by Measure S do not present the true intent of the initiative at all and in many cases are outright lies… or, dare we say it, alternative facts? If someone is going to such lengths to hide their true intentions, you can be sure they don’t have your best interests at heart. If you truly care about affordable housing, rent-stabilized housing, or helping the homeless, you should be very wary of alliances with self-funding egomaniacs. They’ll betray your trust as soon as they don’t need you anymore.